Driving Growth With D2C: Defining Your Brand Through Data and Experience
The rise of digital commerce is already transforming how customers in Southeast Asia shop, and the trend is accelerating.
Six Ways Fashion Can Harness the Social Commerce Revolution
Fashion needs to be…well…fashionable. In every sense. This is an industry that creates and feeds off trends and needs to be in tune with the next generation.
Behind Every Brand Is a Great Experience, And Vice Versa—Why Today's Customer Expects Synergy
In a digital first world, it’s going to take more than just a great experience to stand out.
Ogilvy Honored with Sustainable Development Goals and Green Pencils at 2021 One Show Awards
06/10/2021 by Chris Celletti
Pharma Marketing in a Hybrid World
Recognizing that they have lagged behind companies in other industries in deploying digital channels in engaging with customers, companies in the pharmaceutical industry have made…
Social Measurement: The End of the Party
Privacy and data usage take center stage in the latest updates to Apple’s operating systems.
Conversations That Matter—The Women Hitting Reset on Gaming
One third of the global population now plays video games, but despite gaming’s rapid ascent, one group continues to be neglected: Women.
The Future of the Pharmacy and the Pharmacist
The COVID-19 pandemic has shone a bright light on the critical role played by pharmacies, big and small, across America’s communities.
The Best of Both Worlds: Loyalty Marketing and CX
04/05/2021 by Joe Rueckert
A Brave New World for CPG Brands
Consumer goods brands used to be able to rely on the consumer’s whim.
