Consumers Expect All Brands to Provide Wellness Offerings, New Ogilvy Study Finds
The US$4.5 trillion global wellness economy – growing twice as fast as the global economy – is now so pervasive that for 73% of global consumers, wellness is now considered an…
How Can Chinese Brands Achieve Global Ambition?
“It’s China’s World” claimed Fortune magazine on the release of its eponymous list of the top 500 companies for 2019.
Conversations That Matter—Driving ROI Through Social Commerce Experiences
Social Commerce revolutionized how consumers shop, and Covid-19 only accelerated the shift.
The Wellness Gap
No longer a luxury sector of spas, yoga and detox diets, the global wellness economy is worth US$4.5 trillion and is growing twice as fast as the rest of the economy.
Conversations That Matter—Preparing Your People For the New Way of Working
COVID-19 has fundamentally changed the social contract between employees and employers.
How Covid Has Created a New Battle for Relevance
Most people misunderstand what happens during a crisis.
Conversations That Matter—Speculative Design for the Future of Retail
The pandemic may have changed many things in the world, but it definitely didn’t take away our desire to shop.
Are You 'Digitally Determined' or 'Digitally Distraught'?
A recent memorial honoring the armed forces on the 75th anniversary of D-Day brought to mind the tremendous ingenuity of the Allied forces.
Returning to the Workplace: A Playbook for Leaders and Managers
COVID-19 has fundamentally changed the social contract between employees and employers.
Ogilvy Becomes First Agency Brand to Reach One Million Followers on LinkedIn
Ogilvy became the first agency brand to reach an impressive social media milestone: one million followers on LinkedIn.
