Issue 53, June 2024 - Opncorp Pte Ltd

From concept to clicks: A new digital marketplace emerges

It is often said that the first step towards overcoming inertia — making the decision to change and commit to growth — is the hardest. In reality, it is often the follow-through that requires careful thought, calibration and perseverance.

This challenge is one that the founders of the digital professional services marketplace Opncorp are all too familiar with. With years of experience providing essential corporate compliance services to start-ups and small- and medium-sized enterprises (SMEs), they believed the time was ripe to launch their innovative offerings, including a digital marketplace and collaborations with other service providers.

To mitigate the risks and capitalise on the opportunities, they enlisted the expertise of student-consultants from the UOB-SMU Asian Enterprise Institute (UOB-SMU AEI) SME Consulting Programme (SCP). Known for its rigorous, science-based approach, the SCP offered the perfect partnership to understand the intricacies of the market and position Opncorp for success.

Under the seasoned guidance of an industry veteran as Project Advisor and a Project Manager from the Institute, the team devised an effective go-to-market strategy that included solid plans for sustainable growth. The outcome was highly gratifying for Opncorp, with the team’s recommendations aligning seamlessly with its strategic business goals.

Strategic planning is the cornerstone of enduring success. If you are contemplating a transformative leap too, connect with us to learn how we can help!

 

From Concepts to Clicks: Opncorp Pte Ltd (Project Scope: Go-to-market Strategies)
 

It is often said that the first step towards overcoming inertia — making the decision to change and commit to growth — is the hardest. In reality, it is often the follow-through that requires careful thought, calibration and perseverance.  Read more

 
 

 

 

 

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