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SME Development Series

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Issue 26, September 2017 
Making a Splash; Staying Afloat

The two caselets within showcase how the SME Consulting Programme (SCP) has helped two companies recently. Having determined the brand positioning of the SMEs’ respective products through the use of scientific methods, the consulting team proposed a practicable market entry strategy for Nanyang Optical, and new product launch programmes for DrinkMi.  

Category: eBulletin
Short Chat with the Boss

Episode 15, August 2017
Mobot Pte Ltd

In this episode, Mr Ifrey Lai, Director of Mobot Pte. Ltd., shares how he caught sight of an amazing product that soon took off as a new trend of transportation tool and got him in full swing into the business since.

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Category: Video Clips
SME Column

Issue 14, October 2017
What Kills Innovation
Innovation is new ideas that create impact. Ideas that take form of a solution that is new, not to the whole world but to the context of the problem it is solving.

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Category: SME Column
Applied Research

Multi-Year Development Study,
Web Report 1 (June 2016)

In March 2013, SPRING Singapore and the UOB-SMU Asian Enterprise Institute commissioned a Multi-year Talent Development Studyconducted by Hay Group and Singapore Management University - to track the progress and effectiveness of the various talent management programmes introduced by SPRING Singapore as well as to gain insights in year-on-year trends in talent attraction and engagement in SMEs
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Category: Applied Research
Marketing Toolkit

The Marketing Toolkit is an online resource that aims to introduce and educate SMEs the fundamentals of marketing as well as provide self-help tips and templates for simple implementation.

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Category: Toolkit

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