Effective marketing and branding is now within the SME’s reach

Partnering UOB-SMU Asian Enterprise Institute, a partnership between UOB, SMU and other local enterprises, SPRING Singapore is making marketing and branding assistance more readily available via the SME Consulting Programme, in which project advisors and student teams provide high-quality marketing and branding advice to SMEs. A branding seminar for SMEs, Branding is not Rocket Science, will take place on Thursday, 15 November at the SMU Lee Kong Chian School of Business.

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